Sunday, June 12, 2011


Last Friday I was invited to speak along with the Hatchery at the Florida Atlantic University (FAU) Adams Center for Entrepreneurship. FAU’s previously held business plan competition was such a success that they wanted to capitalize on the momentum that was generated and provide additional value to the talent that had emerged. As a result, the one-day workshop was created targeting Startups to help them “Increase Business Readiness for Investment and Growth.”

Topics included: Market Need, Revenue/Business Models, Investment Potential and Readiness, Proof of Concept, Hurdles – Ideas & Strategies, Digital Marketing, Crowd Funding, and Legal considerations. My presentation was about Investment Potential and Readiness.

The allotted time was 45 minutes, however my speech ran over by 55% --- no one left and no one stopped me. I guess that was good, either that or the door was looked. Anyway, my friend Marc Kaplan was good enough to video the presentation – although he missed the first 5 minutes and it took him another couple of minutes to stop shaking the camera! Here’s the full presentation minus the first few minutes: (Watch the large-screen version directly on YouTube:

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